Behavioral Finance Biases

If you have been a practitioner for any length of time, you know that there is often a difference between what clients should do and what they actually do. Have you ever wondered why that is? In this course, we will explore how we make decisions with less-than-perfect information. Through real-life examples and case studies, we will examine common behavioral biases and how to deal with them.

This event may be a rebroadcast of a live event and the instructor will be available to answer your questions during the event.

Objectives

After attending this presentation, you will be able to...

• Recall the difference between the rational economic person concept and behavioral economics
• Recognize how common information processing and emotional biases affect client financial decisions
  
• Identify how standard of living risk affects a practitioner’s methods in dealing with behavioral biases

Highlights

The major topics that will be covered in this course include:

• Overview of biases and standard of living risk
• Overview of difference between emotional and processing biases
• Examples of various real life examples and case studies

Who Will Benefit

CPAs and financial advisors who want to know more about basic behavioral finance biases exhibited by investors

Credits